Business Faculty Publications

Document Type

Article

Publication Date

6-1-2012

Publication Title

Journal of Business Research

Keywords

internet; India; SMEs; emerging markets; Global/International Business; Entrepreneurship/Innovation

Disciplines

Entrepreneurial and Small Business Operations | International Business

Abstract

Advancements in internet technology are enabling Indian entrepreneurs to engage in entrepreneurial activities and innovations using new business models to achieve scale and scope as they begin to compete in a global marketplace. An understanding of how these Indian entrepreneurs are successfully growing and rapidly expanding their businesses is critical, not only from research perspective, but also from a practitioner view. This paper contributes to the understanding of entrepreneurship in SMEs in emerging markets such as India. This aim is accomplished through the examination of companies that adopt the incremental decision making methods proposed by Lindblom (1959).

DOI

10.1016/j.jbusres.2010.12.010

Version

Postprint

Volume

65

Issue

6

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