Marketing
Title
Make-Or-Buy Decisions and Their Implications
Document Type
Article
Publication Date
8-1993
Publication Title
Industrial Marketing Management
Repository Citation
Ford, David; Cotton, Barry; Farmer, David; Gross, Andrew C.; and Wilkinson, Ian, "Make-Or-Buy Decisions and Their Implications" (1993). Marketing. 25.
https://engagedscholarship.csuohio.edu/busmarkt_facpub/25
Original Citation
Ford, D., Cotton, B., Farmer, D., Gross, A., & Wilkinson, I. (1993). Make-or-buy decisions and their implications. Industrial Marketing Management, 22(3), 207-214. doi:10.1016/0019-8501(93)90007-T
DOI
10.1016/0019-8501(93)90007-T
Volume
22
Issue
3
