The editorial staff of the Cleveland-Marshall Law Review is to be commended for making and carrying out the decision to publish this symposium issue on Fraud and Misrepresentation. The legal rules and principles related to the general question as to when an alleged misrepresentation will serve as a basis for any kind of relief in favor of the prejudiced party to a bargaining transaction are being constantly adjusted to meet new marketing practices and the ingenuity of mankind either to avoid unfavorable transactions or to induce favorable ones. It can be said without fear of contradiction that both case law and legislation during this century evidence an ever-widening recognition of the idea that the reasonable expectations of those entering into bargaining transactions should not be frustrated through deceptive practices and even innocent and non-negligent misrepresentations.
Page Keeton, Doctrinal Problems of Fraud Law, 13 Clev.-Marshall L. Rev. 201 (1964)