Direct Marketing Channel Choices Among US Farmers: Evidence from the Local Food Marketing Practices Survey
Document Type
Article
Publication Date
3-25-2019
Publication Title
Renewable Agriculture and Food Systems
Research Center
Center for Economic Development
Abstract
Dr. Iryna Demko examines farmers marketing via short supply chains to consumers, grocers, restaurants, schools and other local intermediaries. This work employs the 2015 Local Food Marketing Practices Survey and binomial and multinomial logit regressions. While previous studies have shown that urban location increases participation and income from direct sales, this research suggests that as the market of local foods has matured, participation in direct sales may no longer be determined by proximity to cities.
Repository Citation
Plakias, Zoë T.; Demko, Iryna; and Katchova, Ani L., "Direct Marketing Channel Choices Among US Farmers: Evidence from the Local Food Marketing Practices Survey" (2019). All Maxine Goodman Levin School of Urban Affairs Publications. 0 1 2 3 1596.
https://engagedscholarship.csuohio.edu/urban_facpub/1596
Original Citation
Plakias, Z., Demko, I., & Katchova, A. (n.d.). Direct marketing channel choices among US farmers: Evidence from the Local Food Marketing Practices Survey. Renewable Agriculture and Food Systems, 1-15. doi:10.1017/S1742170519000085
DOI
10.1017/S1742170519000085
